So, GJ's uncle (who does a little acting/modeling on the side) put me in contact with the producer for a Dodge advertisement that was looking for a highly modified new-generation Jeep. I emailed the producer a set of pics and he said "the silver JK with the black hood and huge tires is exactly what we are looking for". We did the shoot at the crack of dawn in Jawbone Canyon. They are developing advertising for the new RAM 2500 for use in the dealer brochures, the Dodge website, and possibly magazine. They shot for a full 12 hours with the truck in different positions and the actors doing different action poses. They even asked to use my boots during the shoot to give one of the actors a more "authentic look". My jeep never left the trailer, although the actors did repeatedly remove and reapply the straps for action shots. Thousands upon thousand of pics were take, with guys sweeping up footprints and tire tracks and cleaning the truck between shots. They even cleaned and waxed my Trailready Beadlocks!!!! It was an interesting experience but very boring and uneventful. It was hard to get used to being called the "prop guy"

. They found out that the Dodge truck would not fit motorcycles in the back, so they removed the tailgate to let the back wheel hang out, and shot from angles that would hide that fact.
And the craziest thing of all; these demo trucks get destroyed after the shoots (for liability reasons).
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